Online Giving Campaigns Tip #3
The reports continue to roll in – online giving is growing faster than any other type of donation method out there these days. In a recent article, The Chronicle of Philanthropy shared some of the ways nonprofits are capitalizing on this trend.
Tip #3: Siri, 4G, mobile check deposit…we’re a society that doesn’t like to wait and expects information and services at our fingertips. Asking potential donors to hunt down your donation information could literally cost you. If you haven’t done so already, consider streamlining your website and creating easily searchable text and sub-links that will make mobile device and tablet donations happen with just a couple of clicks.