Want More Insight to Millennials & the Reshaping of Charity and Online Giving?
Nonprofit Quarterly posted a response article to a recent NPR broadcast about “Millennials and the Reshaping of Charity and Online Giving.”
Millennial contributions are not limited only to monetary donations. Instead, millennials choose to have a different user experience with the entity by personal investment in the charity or cause. No longer comfortable writing a “one and done” check, millennial involvement exists in different virtual and face-to-face social worlds. Achievement in these new social worlds requires a smart digital platform. The platform brings a new form of dedicated participation to causes in which they feel a call to action and a personal connection…read more on NPQ.