Online Communications: Beyond the Basics Webinar – $180
September 27, 2017 12:00 pm - 1:00 pm
Wednesdays between September 27 – October 18, 1 to 2pm Eastern
In this intermediate-level communications course, idealware presenters will show you how to evaluate your existing communications channels and efforts, gather data to optimize your content, increase your online subscriber and follower lists, and engage more deeply with your biggest supporters.
During this course you’ll:
- Explore opportunities to strengthen your communications and expand your reach.
- Learn how to evaluate and use mainstream and emerging communications platforms
- Learn how to use data to inform your decisions.
- Find out about social media advertising and search engine advertising.
- Learn how to schedule and manage your communications efficiently across multiple channels.
- Understand how to build an integrated online communications campaign focused on awareness-building, advocacy goals, or raising more money.
- Determine the metrics you need to optimize your efforts and measure success.
Click here to learn more about this course or to register.